Vice Canada and Rogers Communications are severing their two-year, multi-million dollar business relationship. In the world of business and commercial ventures in Canada, this is big news. Vice's studio business was being shared with Rogers, but as of March 31,Vice will be running its own show.
Although it has separated from Rogers, Vice says it has its sights on other possible new and exciting partnerships in Canada. The severing of ties with Rogers brings with it some job losses according to the Canadian Media Guild (CMG). A Rogers' spokesperson said Rogers views this divorce as just one that didn't match well and the union was not a money maker. A business analyst said it was likely Rogers who made the decision to end the partnership.
The Canadian Radio-television and Telecommunications Commission (CRTC) said Vice's Viceland had a decrease in subscribers from 2015 to 2016. Since the audience for Viceland was diminishing, Rogers said it was losing money on the venture. The $100 million deal was inked in 2016. Vice's news website apparently won't be affected by the change.
Deals in Canada's business and commercial world are constantly morphing, beginning and ending. Venturing into this realm -- whether starting, ending or merging a business -- may be helped by prudent legal advice. A lawyer might be able to help in registration, incorporation, employee and employer legalities and all issues dealing with business and commercial ventures. Before making any major business decisions, it's important for business people to get all legal ducks in a row and a lawyer may be able to provide the information for that to take place.
Source: cbc.ca, "Rogers and Vice to end partnership, with Vice hinting at new Canadian plans", Jan. 22, 2018